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Brar, K.
- The Prevalent Market Trends In Phulkari Embroidered Kurtis
Abstract Views :412 |
PDF Views:2
Authors
Affiliations
1 Department of Apparel and Textile Science, College of Home Science, Punjab Agricultural University, Ludhiana (Punjab), IN
1 Department of Apparel and Textile Science, College of Home Science, Punjab Agricultural University, Ludhiana (Punjab), IN
Source
Asian Journal of Home Science, Vol 9, No 2 (2014), Pagination: 509-513Abstract
The investigation was carried out to make phulkari embroidery more versatile for the contemporary trends in Kurtis and enhance its market potential. The prevailing market trends in Phulkari embroidered Kurtis studied through a market survey of twenty showrooms of Patiala selected through purposive sampling technique apprised the investigator regarding the availability of Phulkari embroidered ready-made (75.00 %) and semi-stitched Kurtis (100.00%) and Kurti yardage (90.00%) in the market which lacked in the style factor of cultural fusion to which young girls are highly receptive. Cotton polyester was found to be most popular for hand embroidered semi-stitched and Kurti yardage (90.00%). Cool colours (100.00%) were most popular for embroidery threads in Phulkari embroidered Kurtis followed by neutral colours. Stiff and soft textures were available in all the retail outlets for Phulkari embroidered Kurtis. Even during these days 'pat' thread is most popularly used followed by twisted silk threads. A-Line silhouette in Phulkari embroidered Kurtis was available at 100.00 per cent retail outlets, followed by tubular silhouette (95.00%). All showrooms offered Kurtis embellished with binding and ribbons, whereas 75.00 per cent each retail outlets possessed Kurtis with mirror or pearl work and braids.Keywords
Design Features, Kurti, Phulkari, Market, Materials.
References
- Chawala, K. (2012). Development of designs for home textile from hosiery waste. M. Sc. Thesis, Punjab Agricultural University, Ludhiana, PUNJAB (INDIA).
- Khurshid, Z. (1992). Phulkari: A dying Folk Art of the Punjab. Lahore Museum Bull.,5 (1).
- Maskiell, M. (1999). Embroidering the past: Phulkari Textiles and gendered work as "Tradition" and "Heritage" in colonial and contemporary Punjab. J. Asian Stud., 58(2): 361-389.
- Rizvi, S. (2006). Revival of Jisti Craft in Haripur. M.Sc. Thesis, University of Arid Agriculture, RAWALPINDI, PAKISTAN.
- Anonymous (2010). Definition of kurtis. http://en.wikipedia.org/wiki/ kurtis (accessed on 06/05/2012)
- Designing a Line of Indo-Western Dresses Using Peacock Motifs
Abstract Views :350 |
PDF Views:2
Authors
Affiliations
1 Department of Apparel and Textile Science, College of Home Science, Punjab Agricultural University, Ludhiana (Punjab), IN
1 Department of Apparel and Textile Science, College of Home Science, Punjab Agricultural University, Ludhiana (Punjab), IN
Source
Asian Journal of Home Science, Vol 9, No 2 (2014), Pagination: 561-567Abstract
A line of Indo-western dresses on peacock theme was designed using twenty peacock motifs comprising of top ten motifs from each category, i.e. realistic and stylized motifs, adjudged best by a panel of ten judges. For designing Indo-western dresses, motif R9 was most preferred (mean scores 4.80) by the judges followed by motif R20 which obtained second rank with mean scores 4.40. Among the stylized motifs, S20 motif was most preferred (mean scores 5.60) followed by motif S17 which obtained second rank with mean scores 5.50. Twenty innovative designs of Indo-western dresses were developed in Corel Draw X5 by using ten most preferred peacock motifs which were highly appreciated by the college-going girls.Keywords
Indo-Western Dresses, Peacock Motifs.References
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- Anonymous (2013). WHAT WEAR HOW. Indo-Western http://in.lifestyle.yahoo.com/blogs/whatwearhow/what-wear-how-indowestern-110527690.html (accessed on 27-04-2012).
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